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Oct 1, 2015

Ted Rubin is a leading Social Marketing Strategist, Keynote Speaker, Brand Evangelist, and Acting CMO of Brand Innovators. In March 2009 he started using and evangelizing the term ROR, Return on Relationship, hashtag #RonR. Ted left his position as Chief Social Marketing Officer of Collective Bias on August 31, 2013. He remains the 5th largest shareholder.

In the words of Collective Bias Co-Founder John Andrews... "Ted, you were the vision, heartbeat and soul of Collective Bias, thank you for building a great company. From innovations like cbSocially to the amazing relationships you built with the blogger community, clients and employees, you drove the epic growth. You will be missed!" 

Many people in the social media world know Ted for his enthusiastic, energetic and undeniably personal connection to people. Ted is the most followed CMO on Twitter according to Social Media Marketing Magazine; one of the most interesting CMOs on Twitter according to Say Media, #13 on Forbes Top 50 Social Media Power Influencers, and number #2 on the Leadtaillist of Top 25 People Most Mentioned by digital marketers.

Return on Relationship, ROR, #RonR, is the basis of his philosophy… It’s All About Relationships! His book, Return on Relationship was released January 2013. His new book, How To Look People in the Eye Digitally, was released January 2015. Connect with Ted at or @TedRubin.

Video... Ted Rubin talks about the value of "Return on Relationship"


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Return on Relationship by Kathryn Rose and Ted Rubin:

Men Are from Mars, Women Are from Venus by John Gray:

How to Win Friends & Influence People by Dale Carnegie:

How to Look People in the Eye Digitally by Ted Rubin: